Branding is the guiding principle guarding the value framework of the company behind which the business can proudly stand and carve a niche for itself.
“A brand’s value is merely the sum total of how much extra people will pay, or how often they choose the expectations, memories, stories and relationships of one brand over the alternatives.” Seth Godin
Client: SSG
Industry: Architecture
Project: Silver Line Hoarding in Porto Cairo Mall
When you decide to create a logo for jewelry brand, you have to think about women who will love and wear these jewelry and accessories. It needs to be elegant, smooth, and powerful at the same time; with a simple sign to the brand name to make it unforgettable.
Whether you work with consumers or businesses, a supplying company has a lot to prove. You’re asking clients to trust you with costly projects that could cause a lot of stress if they go wrong. You run a serious business, and you care about quality. Your logo has to be short with no complications, straight lines are needed to express transparency and quality.
Client: Techno Clinic
Industry: Health Care
Project: Branding
Your logo may tell the right story about your company, but the truth is no logo can stay relevant forever. Times change and so do design sensibilities and norms. And if your old company decided to make a partnership with a new one, they both must have the same vision and to start together with a fresh look.
